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Learning Journeys

  • Geneva-based Institutions (WTO, ICRC, CERN) Geneva Switzerland (map)

Curious about the international organizations in Geneva? Sign up and participate to one of the Learning journeys and discover some of the best international organizations in the world: European Organization for Nuclear Research (CERN), Procter & Gamble (P&G), World Trade Organization (WTO), Red Cross Museum (ICRC), United Nations SDG Lab, and United Nations Children’s Fund (UNICEF).



Seats available: 25

During GSS, visiting Shapers have the opportunity to visit CERN, the European Organization for Nuclear Research. At CERN, physicists probe the fundamental structure of the particles that make up everything around us with the help of the Large Hadron Collider (LHC), the world's largest and most powerful particle accelerator. Your fellow Shapers working at the research laboratory will explain how the LHC works, and what are the fundamental questions that drive this international collaboration.



Brand Building in the 21st century

Seats available: 15

The world it is moving fast, new technologies and media channels are popping up everywhere, but the fundamentals of marketing and brand management are still holding true. Geneva is the global HQ for P&G and many other multinational brands and global institutions. We offer a workshop to learn more about how multinationals brand building is evolving, but their core principles and fundamentals can still remain a competitive advantage in the 21st century.



Seats available: 30

The World Trade Organization (WTO) opens its doors for the first time to the Global Shapers Community during GSS. The WTO is a forum where nations negotiate global trade rules and that settles trade disputes among its Members, aiming to liberalize trade for the benefit of all and supporting the needs of developing and least-developed countries. We organized a tour of the WTO building with explanation on its features, history and main outreach events. This will be followed by an interactive presentation on the role and functions of the WTO.



Seats available: 30

The International Committee of the Red Cross (ICRC) is a humanitarian organization whose mission is to bring protection and assistance to people affected by conflict. ICRC works in over 80 countries with a workforce of over 20’000 staff, based on a mandate coming from the Geneva Conventions. During this workshop, ICRC will present some key organizational transformation initiatives that took place earlier this year and invite shapers to contribute with their innovative thoughts, ideas and insights. An optional visit to the Red Cross Museum will then take place from 11:00 to 12:00 (10 CHF entry cost).


United Nations SDG Lab

Available seats: 20

The SDG Lab is a unit located within the Director General’s office at the United Nations Geneva. It is focused on leveraging the expertise, knowledge and experience of the Geneva community through innovation to accelerate implementation for the Sustainable Development Goals (SDGs).  Shapers who visit the Lab will receive an (informal) tour of the Palais des Nations followed by a presentation from the SDG Lab about their approach and newly released tool-kit. The Shapers can then engage in open dialogue with the Lab team about how they can contribute to the SDGs in their own communities.


United Nations Children’s Fund

Seats available: 30

UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. Across more than 190 countries and territories, we work for every child, everywhere, to build a better world for everyone. UNICEF's Financial Innovation Lab is a platform that brings together private sector partners and finance experts to explore the use of catalytic philanthropic capital, through both grants and investments, to test and co-create innovative financing models, with potential for scale that could generate additional, predictable and sustainable funding for UNICEF’s programmes to benefit children around the world. During this session, UNICEF will give a brief introduction to its mission and work. Shapers will then participate in a co-creation workshop with the Financial Innovation Lab to explore new financing mechanisms and partnership opportunities to support its new Generation Unlimited Campaign that aims to promote education, training and employment of young people all over the world.

Earlier Event: August 29
After Party